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Pharmaceuticals Companies Improve Sales Force Efficiency with TerrAlign’s Web-based Sales Territory Mapping Solutions

January 31, 2015 (Herndon, VA) – The TerrAlign Group, a leading provider of Sales Resource Optimization solutions, recently released the results of an independent study by TechValidate that illustrates how customers improve sales force efficiency and save time with TerrAlign’s Sales Territory Planning and Mapping system. 

The case study reflects the experience of a Global 500 Pharmaceuticals Company that wanted to replace an existing inefficient system with a cost-effective solution that would streamline the sales planning and mapping processes and integrate with their web-based CRM platform.

This pharmaceuticals company chose TerrAlign over other vendors for its scalability, web-based realignment and optimization capabilities, cost and ease of deployment and reported that their investment in TerrAlign was paid back in under three months.

A quote from the customer reveals their satisfaction with the system: “Our greatest benefit with TerrAlign has been the ease and simplicity of making changes and understanding the impact of those changes.”

“In the late 1980s, TerrAlign developed the world’s first desktop-based territory optimization and realignment system for and in cooperation with Pfizer Pharmaceuticals,” said Ken Kramer, Vice President, Sales and Marketing. “Since that time, TerrAlign has led the industry in developing cutting-edge Sales Territory Management solutions that anticipate and meet the needs of sales teams in all verticals, in markets all over the world. This case study illustrates TerrAlign’s ongoing commitment to partnering with customers in the pharmaceutical space to streamline processes, improve sales force efficiency and maximize revenues.”

To read the case study and learn how TerrAlign can help your company save time and quickly improve sales force efficiency, visit

About TechValidate
TechValidate ( works with companies to conduct research and solicit honest customer feedback. TechValidate verifies the identity and organizational affiliation of all research participants while ensuring anonymity so that responses are candid and objective.

About TerrAlign
The TerrAlign Group ( provides Sales Territory Management solutions to a wide variety of Global 2000 companies. TerrAlign developed the world’s first desktop-based optimizer for pharmaceutical sales territory management and over the years has broadened its offerings and expanded its domain expertise. It is now the first and only software vendor to deliver a Sales Territory Management solution for the SalesforcePlatform, is an AppExchange Certified Partner, and is a leading provider of Sales Territory Planning and Mapping software and services.



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